Individual Campaign Reports are a great way to view results of previous mailings. To access an individual campaign report, begin by clicking the Reports tab, then select Individual Campaigns from the sub-navigation. You will be presented with the Individual Campaign report screen. This screen contains a variety of filtering options, including data summaries and data ranges for specific data.
The optional filter will filter the bounce information from a specific campaign by a specified date.
Once you have selected any optional filters and your campaign, simply click the Run report button to generate the report. Note that all filters are optional and need not be applied, you can generate a comprehensive report by leaving all filters at their default settings.
The individual campaign report will include information on open rates, bounces, link tracking, and social media interaction. The basic summary displayed near the top of the report is a good indicator of the campaign's disposition.